You have found our story book in the ‘peculiar non-fiction’ section.
– Happy browsing!
2017 – 2018
Before it all started….
Tinke and Maudy were unaware of each other’s existence and doing their own things around the world. Maudy fulfilled an allround marketing position at the sustainable start-up Sit & Heat. She travelled to New Zealand, South-East Asia, Nepal and Sri Lanka, before ending up in Kenya, at the scale-up travel organisation Charlie’s Travels. While studying film at the Academy of Arts Utrecht, Tinke went to Uganda to do a project for Mango Tree Uganda. After also shooting her graduation documentary in Uganda, she found a job at the scale-up travel organisation Charlie’s Travels in Kenya.
2019
Maudy & Tinke met at Charlie’s Travels
They didn’t really know each other that well yet – the most personal contact they had was when Maudy whatsapped Tinke if she knew where to buy a guitar in Nairobi. Later on, Maudy would set out social media, advertisement, YouTube and PR strategies, while Tinke would carry out blog strategies and direct other content creators. Growth!
Project case: Charlie’s Travels.
2019
…Tinke wrote two blogs for Charlie’s Travels that became the most visited pages on the website, generating loads of traffic!
Project case: Charlie’s Travels.
Articles
1) White, rich and traveling in Africa: How do you escape the white saviour syndrome?
2) Everything that’s wrong with orphanage tourism.
2019
…Maudy went on a route development trip through Uganda with content creators and wrote a series of blogs accompanied by film about the unexplored Karamoja.
Project case: Charlie’s Travels.
2020
Creative with Covid.
While Maudy worked on the Charlie’s & Chill channel (an alternative to keep Charlie’s Travels rolling), Tinke contributed to the Covid film ‘The night that looked like day’. This film captures worldwide images of a silent planet in lockdown: including Kampala!
Project case: The Night that looked like day
The film ‘The night that looked like day’ shows corona through the eyes of the world.
2020
Moonatic Marketing was born from the balcony of our Kampala house.
2020
Project case: Bureau VRIS
First big assignment! Creating an e-learning programme about leadership for Bureau Vris.
2021
Elections in Uganda. An opportunity for us to report about president opponent Bobi Wine for ‘Human’ Instagram.
Project case: Human (NPO)
2021
Broadening our perspectives.
We aim to always keep learning. From a course in African Development from LUND University in Sweden, to a course in transmedia storytelling from the UNSW University in Australia. From online courses in graphic design, to studying books about social marketing. And we’re hungry for more!
Article
6 x The Art of Impact Marketing & Multi-Media Campaigning
2021
Our East-African network expands. We were invited to talk about marketing and content at the NUTIP event in Kampala.
